Slow Food Nation

I made the mistakes of not buying my tickets early. I think for the most part because I was unsure if I would be able to make it.

Slow Food Nation was a celebration of food that took place this past Labor Day weekend in San Francisco. There were opportunities to taste samples from different farmers and producers, to learn about food-related issues, and see cooking demonstrations.

What is Slow Food? Well, what is fast food? Fast food, much of the time, is junky, unwholesome, and unsocial in this speed-of-light time that we live in. Slow Food USA is a movement that focuses on good wholesome food, linking the environment and the community. It’s about getting food back to be being good for us, not just the consumer, but for every component along the way: whether it is the soil that our produce comes from or the workers in the field.

I was disappointed for not jumping on the opportunity earlier. But, I received word of one event that was happening today: a US Artisanal Chocolate Makers Roundtable. Basically, it was a discussion between five chocolate producers in the United States. I made my way to Fort Mason to learn more about what it means to be "artisanal." What was the difference between their chocolate and companies such as Hershey's and Ghirardhelli?

The panel included representative from Taza Chocolate, Amano Chocolate, Askinosie Chocolate, Patric Chocolate, and DeVries Chocolate. I definitely learned a lot about the art of chocolate making: about production, about single origin beans vs. blending, and about issues regarding larger chocolate makers.

I think what really struck me the most was how much each person really valued keeping the purity of the cacao beans: bean to bar. This means not having extra additives in their chocolates, but protecting the flavors of the beans. The flavors of the beans depend on variables such as where they are grown, how they are fermented, and even how they are roasted.

Shawn Askinoisie of Askinoise Chocolate focused on his strong belief on building the relationships with the providers of the beans, with having fair net profit share with them. (He once was a criminal defense lawyer who pursued his new passion.) Steve DeVries, of DeVries Chocolate, spoke about how he would fly out to Costa Rica for the harvesting of the cacao beans to insure quality.

Perhaps that is why these chocolate are expensive: the care that goes into the production and the purity of the ingredients. I must note that artisanal chocolate making is fairly new in the US. (Scharffen Berger being perhaps one of the earlier pioneers that paved the way.) And though I have yet to try the brands represented in the panel, I am not likely to use their chocolate for baking purposes. (For $8 a bar?) These chocolates are meant to stand alone, not melted to make a mousse or chopped up for cookies. That would go against the principles of these artisanal chocolates.